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AI discoverability score

Write into a dish’s long description and a number ticks up beside it, from 0 to 100, with a red, yellow or green dot.

The rule

AI ranks dishes by the words on the page, not by what you meant. Spaghetti carbonara — ฿380 gives it nothing, so when someone asks for handmade pasta in Bangkok it lists three other restaurants.

The six things it looks for

SignalWhat fills it
Length20 words is the floor, 80 fills it. Sixty is the sweet spot.
IngredientsNamed ones — guanciale, Pecorino Romano, San Marzano. Four fills it.
SensoryTexture and flavour — creamy, charred, silky, al dente. Four fills it.
Origin & methodRoman, hand-rolled, slow-braised, wood-fired. Three fills it.
DietaryVegetarian, vegan, gluten-free, halal. Two fills it.
AllergensA Contains: gluten, eggs, dairy line, or named allergens inline. Two fills it.

Red is 0–29 (too thin for AI), yellow 30–69 (could be richer), green 70+ (AI-ready). Nothing stops you publishing a red dish — it’s a coach, not a gate.

The fastest route to green

Write a full paragraph, name three or four ingredients, add two or three texture words, say where it’s from, tag the diet if it applies, and close with a Contains: line. Sixty to eighty words covers all six.

Each tile carries a nudge — “Disclose major allergens — diners ask, and AI ranks pages that answer first.” Follow whichever catches your eye.

Good to know

  • The score recomputes as you type. Nothing is sent anywhere and nothing is saved — the same text always gives the same number.
  • It reads the English description only. Your Thai and Italian versions are for diners; English is what the AI engines crawl.
  • It doesn’t grade your writing. A description can score 90 and read like a manual, or 55 and read beautifully. It measures only the signals AI engines use — voice and charm are yours.